"Trendy, trendier, BLUE SEVEN" could be the motto for this year's BLUE SEVEN Kids' Collections.
Because starting with NEW BORN, through MINI KIDS and KIDS to TEENS, the collections brilliantly combine snappy, fashion-conscious design, trendy styles, sophisticated details and cool effects.
BLUE SEVEN Women welcomes the new season with five fashionably elegant themes. BLUE SEVEN blue presents three trendy themes that are even sportier, younger and more casual.
In the BLUE SEVEN Men's Collection, which is divided into two lines, fascinating fabrics and trendy washes are combined once again this season with special printing techniques, embroideries and the most superb craftsmanship down to the last detail.