Blue Seven - Blue Seven


The BLUE SEVEN Kids’ Collections for Spring/Summer 2020 clearly centre on functionality, reliability and quality. After all, fashion needs to be stylish, fun and age-appropriate for kids! We’re really looking forward to the summer with BLUE SEVEN!


The flair of the south – the four BLUE SEVEN WOMEN ranges are inspired by the light, warm and clear colours of nature. Pastel lemon yellow, warm terracotta and airy blue evoke the light and colours of Tuscany. Looser fits, flowing styles and sophisticated knots and wrap-around detailing come together to create the perfect silhouette.


On-trend styles for every occasion – the four BLUE SEVEN Men's Collections pick up on traditional summer themes and reinterpret them with the latest trends of the Spring/Summer season 2020. As always, the BLUE SEVEN Men's Collection is split into a CASUAL and CLASSIC segment, although all pieces can be combined with each other.