Blue - Blue Seven

BLUE S-XXL / 36-44


The BLUE “LIFE IS A JUNGLE“ range includes bang on trend styles for every occasion incorporating the absolute ‘must-haves’ of this season. It starts with the colours: classic black, white and dark grey matched with this year’s in vogue colour ‘chilli oil’. This warm burned shade of red is reminiscent of fiery red peppers and chilli, adding that extra touch of spice and creating totally sharp looks when teamed with animal prints. The more romantic-looking styles are in sharp contrast to this: wraparound dresses, Carmen-style blouses and tiered skirts – all boasting a seductive all-over floral print. Lace and gold foil detailing teamed with embroidered wording lends this theme its charming feminine nonchalance. Airy, summery culottes are the pieces that simply need to feature in every young woman’s wardrobe this season.


”MINIMAL LOVE” – or possibly a little more? You’ll be bang on trend with this theme if you love teaming sportier looks with more delicate feminine features. This range does both – combining sporty denim with delicate shades of rose pink. The shirts feature hip athleisure detailing on ruched short sleeves and are worn with this season’s on-point midi length summer skirts. Different shades of blue and mauve form the centre of this season's colour board enlivened by the use of white. New look photo prints, polka dots and minimalist prints adorn these casual styles. Work-look overalls are this summer's must-haves in striking feminine mauve.


Our ”DAY DREAMER” BLUE range is for anyone who longs for distinctive favourite styles. A trio of white, black and rich red shades form the basis. Who says striped shirts don’t go with leopard print skirts? They're wrong! Paris and New York catwalks show the way: Heck – mixing is so now! Variations on striking stripes, red and black leopard prints and powerful printed words and phrases create strong statements. Two-tone stripes on side seams and cuffs add a touch of ‘activewear’ styling to this theme. On-trend cycle pants are the must-have piece of any real fashionista’s wardrobe – after all 90s cycling pants have long been the go-to piece of the spring-summer season. Summer styling with an on-trend upgrade: this season, skirts and trousers sit lightly higher on the waist and are teamed perfectly with vintage-look tie-shirts.


Just loving the feeling of spring! I’m starting to feel the warmth of summer already: We’re loving the strong colours and sporty styles of the “RENDEZVOUS” range. The two bold colours – summery warm shades of yellow teamed with the freshest green – evoke the feeling of blooming fields of daffodils. They stand out even more when combined with more muted shades of dark grey, brightened by grey melange and white. The focus of the range is on all-over floral and graphic prints. Sporty-styled shirts with stripes and eye-catching words and phrases work with romantic skirts. Undoubtedly the worker-style dungarees and jackets are the highlight of the theme. Casually loose and flowing jumpsuits feature, as do midi-length skirts and dresses.